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Renowned experts and global presence to mark debut edition of INMEX SMM India Virtual Expo & Conference

A coveted virtual conglomeration of the Maritime & Shipping industry by Informa Markets in India

MUMBAI, India, Nov. 18, 2020 /PRNewswire/ — INMEX SMM India, the premier trade exhibition for the shipping and maritime industries, is all set to make its virtual debut with the INMEX SMM India Virtual Expo and Conference on November 19-20, 2020. The virtual show, organised by Informa Markets in India, will bring buyers and manufacturers from across the globe to conduct business and be a coveted conglomeration of global industry leaders, key decision makers, government agencies and key trade associations, to network, explore new business opportunities through a cutting-edge web-based platform as the economy readies to get back on track.   

Due to the unprecedented disruption caused by COVID-19, the global maritime trade has plunged by 4.1% in 2020. The pandemic has sent shockwaves through supply chains, shipping networks and ports, leading to plummeting cargo volumes and foiling growth prospects. However, the news that the vaccines may soon be available presents a ray of hope and in such a scenario it is expected that the maritime trade growth may return to a positive territory and expand by 4.8% in 2021, assuming the world economic output recovers. At the same time, there is a dire need for the maritime and shipping industries to brace for change and be well prepared for a transformed post-COVID-19 world. This show comes right after a landmark moment where the Ministry of Shipping has been renamed as Ministry of Ports, Shipping and Waterways, thereby various autonomous bodies like the Port Trusts, the inland waterways Authority of India and the Shipping Corporation of India will also come under the Ministry.    

The INMEX SMM India Virtual Expo & Conference will create a comprehensive platform for the Maritime industry, with key international and domestic exhibitor presence such as A.H Wadia, IR Class & DNV-GL Singapore, HydroComp, Inc, TrueProp Software LLC, Metalock Brasil Ltda. The visitor profile will include shipping and ship management companies, ship builders & designers, logistics providers, Indian Navy & Indian Coastguard, offshore & oil rig companies, Government officials and Port authorities. 

The inaugural panel at this one-of-a-kind expo will include esteemed dignitaries such as Mr. Sabyasachi Hajara, Retd, CMD, Shipping Corporation of India, Chairman, INMEX SMM Advisory Board; Rear Admiral Rajaram Swaminathan, Admiral Superintendent of Naval Dockyard (Mumbai); Mr. Chris Ulrich Selbach -Business Unit Director, Hamburg Messe Und Congress GmbH; Dr. Malini V Shankar, IAS (Retd), Vice Chancellor, Indian Maritime University & Chairperson, The National Shipping Board, Government of India; Mr. Amitabh Kumar, IRS, Director General of Shipping, Directorate General of Shipping, Ministry of  Ports, Shipping & Waterways, Government of India, and Mr. Yogesh Mudras, Managing Director, Informa Markets in India. 

With strong allegiance from the industry, the INMEX SMM India Virtual Expo and Conference is well received and supported by international and Indian associations such as Institute of Marine Engineers, The Foreign Ship-owners Representatives and Ship Managers Association (FOSMA), The Maritime Association of Shipowners, Ship Managers and Agents (MASSA), Maritime Association of Nationwide Shipping Agencies – India (MANSA) and International partners support from Hamburg Messe und Congress GmbH.   

The virtual expo includes a content rich two-day conference, with thought leaders in the domain discussing ‘Maritime India -Vision 2030 Document’; ‘Shipping 2020 -Impact of the COVID-19 Pandemic’; ‘Decarbonisation In A Post-COVID-19 World?’; ‘Design optimization for Fuel Reduction and Greenhouse gas Mitigation’; ‘The Future of Sealane Security’; ‘Coastal shipping and Transport via Inland Waterways & Water Transport in Cities’; ‘Digital and Technological Advancements in the Shipping Industry’; ‘Cyber security On board Ships’ and India as a Net Security Provider’, among others. Leading speakers at the conference include Mr. Guy Platten, Secretary General, International Chamber of Shipping,  Mrs. H K Joshi, CMD, Shipping Corporation of India, Mr. Madhu Nair, CMD, Cochin Shipyard Ltd, Captain S M Halbe, CEO, The Maritime Association of Shipowners, Ship Managers and Agents (MASSA), Christopher Palsson, Managing Director, Maritime Insight, Head of Consulting, Lloyd’s List Intelligence, Maritime Intelligence and Mr. Girish Sreeraman, Area Manager Maritime – India, Srilanka, Bangladesh and Thailand at DNV GL – Maritime. 

Speaking on the announcement of the INMEX SMM India Virtual Expo and Conference, Mr. Yogesh Mudras, Managing Director, Informa Markets in India, said, The Indian shipping industry plays a vital role in sustaining growth in the country’s trade and commerce. On an average, 95 per cent of India’s trading by volume and 70 per cent by value is done through maritime transport. In the last couple of years, the Centre has been giving tremendous impetus to both coastal shipping and IWT to reduce logistics cost to less than 10 per cent of GDP – on par with developed countries such as Germany – from the present 13 per cent. Both major and non-major ports have attracted huge investment and enough capacity has been created. There has been a stress on the PPP model to develop various facilities like terminals, jetties, ferrying services, along with the promotion of river cruise tourism and water transportation. However, the pandemic this year has also exposed how unprepared the sector seemed to be in the face of such a crisis, and the urgent need of future proofing the sector by investing in risk management and emergency response preparedness in transport and logistics.”

“Our objective in hosting the INMEX SMM India Virtual Expo & Conference is to create a comprehensive platform for the Maritime industry for vital business continuity, conversations and connections when face to face interactions are still deemed difficult,” he further added.  

About Informa Markets 

Informa Markets creates platforms for industries and specialist markets to trade, innovate and grow. Our portfolio is comprised of more than 550 international B2B events and brands in markets including Healthcare & Pharmaceuticals, Infrastructure, Construction & Real Estate, Fashion & Apparel, Hospitality, Food & Beverage, and Health & Nutrition, among others. We provide customers and partners around the globe with opportunities to engage, experience and do business through face-to-face exhibitions, specialist digital content and actionable data solutions. As the world’s leading exhibitions organiser, we bring a diverse range of specialist markets to life, unlocking opportunities and helping them to thrive 365 days of the year. For more information, please visit 

About Informa Markets and our business in India 

Informa Markets is owned by Informa PLC, a leading B2B information services group and the largest B2B Events organiser in the world.  Informa Markets in India (formerly UBM India) is India’s leading exhibition organizer, dedicated to help specialist markets and customer communities, domestically and around the world to trade, innovate and grow through exhibitions, digital content & services, and conferences & seminars. Every year, we host over 25 large scale exhibitions, 40 conferences, along with industry awards and trainings across the country; thereby enabling trade across multiple industry verticals. In India, Informa Markets has offices across Mumbai, New Delhi, Bangalore and Chennai. For further details, please visit – 

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Parablu Signs Distribution Agreement with Australia-based – AppDistri

BANGALORE, India, Dec. 3, 2020 /PRNewswire/ — Parablu, an award-winning provider of secure data management solutions, today announced a strategic partnership with Australia based AppDistri. As a part of this partnership, AppDistri will promote Parablu’s BluKrypt™, BluVault, BluDrive and BluSync™ products through its channel partners. The partnership is aimed at making Parablu’s suite of cloud data management solutions available to enterprises in Australia, New Zealand, and the USA.


AppDistri is a trusted application provider of IT & Data Security products. With an extensive channel base in Australia, backed by qualified sales and technical teams, AppDistri today has a diversified portfolio that specialises in Application development, design, deployment and distribution. Speaking on this initiative, Archana Kamatgi, Founder & CEO at AppDistri said: “Parablu is a partnership we are excited about. They are one of the industry’s leading secure data management solutions providers.  We are excited to be able to add more value to our customers with Parablu’s product suite, backed by their knowledge and insight into data management. We pride ourselves in bringing best-of-breed products and services to our customers and this partnership aligns perfectly with our efforts towards that goal.”

“The market is now in need of solutions and products that ease work from home for distributed teams and our solutions are particularly appealing to customers who are looking to protect their end-user data in these changed times”, said Anand Prahlad, CEO of Parablu.  “Parablu has a proven track record across markets globally.  We are excited to extend our reach to Australia and New Zealand.  AppDistri has an extensive channel network, especially with Microsoft resellers, who see value in the unique integration Parablu has engineered with Microsoft 365. We are looking forward to working with them to address this new market.”

About Parablu

Parablu, an award-winning provider of secure data management software, engineers new-age cloud-native solutions for the digital enterprise. Parablu’s suite of products includes BluKrypt™ – a secure storage container for safeguarding critical data in the cloud, BluVault – a powerful and secure data backup solution designed for the cloud, BluSync™ – a secure file sharing and collaboration solution for the agile enterprise, and BluDrive – a secure large file transfer solution.

Learn more at

About AppDistri

AppDistri specialises in Application design, deployment and distribution. AppDistri provides channel partners with emerging products & solutions that have never before been seen in the Australian market.

Learn more at



Tai Tran

Ph: +61  0401199441

Parablu, Inc

Naveen Ekambaram

+91 9036014005 



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IAB Tech Lab Expands Presence in APAC

Shivendra Misra to Focus on the Asia-Pacific Region and Local Efforts

NEW DELHI, Dec. 3, 2020 /PRNewswire/ — IAB Tech Lab (Tech Lab), the digital media and marketing industry’s global non-profit research, development, and technical standards-setting consortium, announced that Shivendra Misra has been appointed to represent the organization in the Asia-Pacific (APAC) region (Southeast Asia, India, China, and Japan). As IAB Tech Lab’s APAC Director, Misra will oversee key aspects of operations in the region, and will be based in New Delhi, India.

IAB Tech Lab aims to strengthen local cooperation in the Asia-Pacific region for advertising technology through relevant stakeholders, including advertisers, agencies, publishers, advertising technology companies, local IAB chapters, and other trade organizations. Misra’s initial focus will be to increase awareness of IAB Tech Lab in the region. He will mobilize member companies and partner organizations, setting up collaborative working groups for local experts to devise regionally relevant strategies and priorities, while supporting implementation of technical standards and best practices. This will also provide a robust feedback loop to inform future development of Tech Lab’s advertising standards.

“APAC and India are the biggest growth drivers for the digital advertising industry. The region already has the most internet users in the world, most via mobile devices,” said Dennis Buchheim, President, IAB Tech Lab. “Tech Lab has seen solid local adoption of many of its global standards, notably Open Measurement SDK, which has been deployed by over 20 APAC companies to support mobile app measurement. By engaging with product and operations teams in the region, we can help more companies benefit from the interoperability, efficiency, and increased innovation enabled by our standards and can ensure we are supporting them effectively.”

“The APAC region has also become a prime focus for IAB Tech Lab member companies, and it is crucial that Tech Lab connects regularly with more local companies to better understand their needs, share new developments, and facilitate standards adoption,” said Shivendra Misra, Director, APAC, IAB Tech Lab.

Misra has significant experience in the digital industry, initially building internet gaming and healthcare platforms, and was also part of the Indian e-commerce wave. He also served as a management consultant, defining digital strategy for one of the biggest Indian corporations, as well as several small and medium enterprises. Misra’s varied background has prepared him well to support Tech Lab interests in the region.   

Tech Lab’s investment in the Asia-Pacific region builds on other collaborative work around the world. Since 2018, IAB Tech Lab has been working closely with IAB Europe in the development of the Transparency and Consent Framework (TCF), the flagship technical implementation for the General Data Protection Regulation (GDPR) in advertising technology. Tech Lab has also collaborated with international IAB chapters to facilitate global input and feedback on Project Rearc, which is focused on the future of addressability as the use of cookies and other identifiers becomes limited.

Product managers, engineers, ad operations staff, and other professionals in the digital media industry in the Asia-Pacific region who wish to get involved in IAB Tech Lab’s initiatives can learn more and participate in the upcoming webinars, here.

About IAB Tech Lab

Established in 2014, the IAB Technology Laboratory (Tech Lab) is a non-profit consortium that engages a member community globally to develop foundational technology and standards that enable growth and trust in the digital media ecosystem. Comprised of digital publishers, ad technology firms, agencies, marketers, and other member companies, IAB Tech Lab focuses on solutions for brand safety and ad fraud; identity, data, and consumer privacy; ad experiences and measurement; and programmatic effectiveness. Its work includes the OpenRTB real-time bidding protocol, ads.txt anti-fraud specification, Open Measurement SDK for viewability and verification, VAST video specification, and Project Rearc initiative for privacy-centric addressability. Board members/companies are listed at:

For more information, please visit:

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Integral Ad Science Expands Business Operations in India, Appoints Mehul Desai as Country Head

MUMBAI, India, Dec. 3, 2020 /PRNewswire/ — Integral Ad Science (IAS), the global leader in digital ad verification, today announced the appointment of seasoned technology leader Mehul Desai as Country Head, India to lead product innovation and business operations locally. Mehul will be based in Pune.

Integral Ad Science Expands Business Operations in India, Appoints Mehul Desai as Country Head


Integral Ad Science Logo (PRNewsfoto/Integral Ad Science (IAS))

“We’re continuing our expansion across APAC, and welcoming Mehul to the IAS team will help fuel our innovation and growth for the region,” said Laura Quigley, SVP APAC, IAS. “Brand safety, ad fraud, and viewability have become even more critical in a complex regional advertising ecosystem. IAS’s growth in India will enable us to bring much-needed transparency to brands placing their digital investments in the region, helping them safeguard the brand reputation and maximize campaign performance.”

Mehul brings more than 20 years of experience in building and leading innovative technology businesses to his new role at IAS, along with immense experience in engineering and R&D. He will help supercharge IAS’s product innovation and growth mandate in India, driving adoption of the company’s best-in-class measurement and verification solutions. Mehul will lead a team of ad-tech experts at IAS to establish strategic relationships with brands and agencies, helping them maximize their investments and media quality for their digital advertising efforts. Most recently, he was the Chief Operating Officer at Scan-IT, where he led technical and business operations. Previously, Mehul was the Director of Software at Fiserv, leading the delivery unit of the company’s Technology Centre of Excellence. He also previously worked at Avaya as Senior Engineering Manager.

“As IAS continues its global growth, India has experienced a huge rise in digital media consumption, along with strong interest from advertisers for independent media quality and performance measurement across their campaigns,” said Mehul Desai, Country Manager, India, IAS. “Joining IAS at this pivotal time, I look forward to advancing the company’s product innovation roadmap by hiring the best talent, including top engineers, to provide industry-leading verification solutions to advertisers in the Indian market and beyond.”

About IAS

Integral Ad Science (IAS) is the global leader in digital ad verification, offering technologies that drive high-quality advertising media. IAS equips advertisers and publishers with both the insight and technology to protect their advertising investments. For more on how IAS is powering great impressions for top publishers and advertisers around the world, visit

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